Boosting Practice Growth, Patient Rapport
Adding advanced practitioners to your practice can grow your patient base and still allow for good patient relationships.
Dawn Morton-Rias, president and CEO of the National Commission on Certification of Physician Assistants, emphasizes, "Patients have choices; they return to a practice because of relationships. Patients demand not just well-trained professionals, but people they can relate to. That's not to say office staff aren't personable, but patients can Google providers in 10 seconds, and they expect a different level of interaction."
She describes a practice in Maine that expanded from two physicians to eight practitioners, allowing them to remain open seven days a week. "In that practice, the PAs maintain their own panel; they are the patients' provider of choice."
Pushback from other staff is expected, she says, so she recommends the "try before you buy" scenario to bring advanced practitioners on board:
• Bring a student in for a four-week rotation. They'll benefit, too, from close supervision while testing out their skills.
• Offer licensed advanced practitioners small part-time positions, for a few hours a week. This can include double-booking on those days so productivity remains high. Keep an eye out for positive results.
Reducing burnout with medical scribes
November 29th 2021Physicians Practice® spoke with Fernando Mendoza, MD, FAAP, FACEP, the founder and CEO of Scrivas, LLC, about the rising rates of reported burnout among physicians and how medical scribes might be able to alleviate some pressures from physicians.
Cognitive Biases in Healthcare
September 27th 2021Physicians Practice® spoke with Dr. Nada Elbuluk, practicing dermatologist and director of clinical impact at VisualDx, about how cognitive biases present themselves in care strategies and how the industry can begin to work to overcome these biases.
