With the right strategy and tone, you can transform a critical review into an opportunity to strengthen patient relationship.
Your medical practice’s online presence can be just as critical to success as its clinical care. Reviews on websites, social media and physician rating platforms can wield considerable influence over a practice’s reputation. Negative comments, whether justified or not, can deter potential patients and cause undue stress for staff.
However, with the right strategy and tone, you can transform a critical review into an opportunity to strengthen patient relationships and highlight your dedication to quality care. Here are a few proactive steps to help you navigate the realities of managing negative online feedback.